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22-05-2024

The School for Moral Ambition: the idealism of an activist, the ambition of a start-up entrepreneur

Here we like to share knowledge about initiatives we come across; because together we get further faster. This time a school of learning that we as Eiwitcampus are following with great interest: The School for Moral Ambition! 

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Because what would happen if one combines the idealism of an activist with the ambition of a start-up entrepreneur? Writer Rutger Bregman, designer Harald Dunnink, former banker Julia van Boven and former consultant Jan-Willem van Putten wanted to find out. And so, together they founded The School for Moral Ambition.

A foundation with a clear mission: to help as many people as possible take the step to a job with positive impact. They believe that moral ambition should become a well-known lifestyle, just like minimalism or mindfulness. Over the past few months, the foursome has teamed up with a growing team to create Moral Ambition Circles and seek candidates for their program Moral Ambition Fellowships, which has gone live since May 1. Through the Circles, people engage in small groups of six to eight people to discuss the difference they can make through their work. In this way, The School for Moral Ambition facilitates multiple and accessible places to make a difference in a world full of challenges. To use your talents to make the world a little better and actually do it in addition to talking about it. Ultimately, the movement wants to work with their selected fellows on 30 underexposed world problems, starting with the tobacco industry as well as accelerating the protein transition.

The latter, according to The School for Moral Ambition crucial to combat climate change, is of course music to the ears of Eiwitcampus. We too have only just begun, but slowly and steadily we are taking several steps in the right direction. And that together with already a nice number of partners and participants. Together we are working on having a positive impact. And not only in the field of innovations in animal and plant proteins, but preferably also in the field of biobased economy, circular agriculture and sustainable energy.

 

Read more about the School for Moral Ambition

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